I like Omniture. They do some good stuff - and give it away for free. Well, not quite free, they ask for quite a lot of details about your job [it's for lead generation, but is wasted on me], including your employer and where it is. This includes the location's county. Problem is, I'm in Sunderland, Tyne and Wear, but it is not listed on the drop down options.
PS Omniture, if you do read this, I selected 'Durham' - which is actually County Durham.
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