Friday, July 17, 2015

flying local

My complaints about KLM sending me offers to fly from anywhere-but-my-local-airport since this blog began 8 years ago [see poor geography], but they seem to have got their act in order with this latest email ...

However, if I want to be picky - why fill my email viewing pane with that picture which actually adds nothing to the offer or the appeal of the offer [in my books I condemn the use of 'hero shots'].

Wednesday, July 15, 2015

you're not welcome

I received this email this morning.

If you are relatively new to the Internet you may not have seen similar messages to this before - but 10 years or so ago they were common. And they were a BAD then as they are now. 

Could you ever imaging a doorman at a fashion store turning away a customer saying that that 'you can't come in here that handbag is so last year', or a petrol station refusing to sell petrol to older cars? Well, that's just as ridiculous as having E-on tell me I have to change my computer to enter their website.

Wednesday, July 1, 2015

A slip up from Amazon

Usually an example of good practice, Amazon got this wrong. I received an email from them - no problem with this, in moderation it is sound marketing ...

However, check out the price - it's in dollars. Suspicious, I clicked on the 'learn more' link, and was taken to the US site -  where I can't make a purchase. 

Of course, if I wanted to buy the product I could cut and paste the title into the .co.uk website and buy it there - but that is not a good buyer experience.

Monday, June 22, 2015

How to fulfill an order

I ordered a book for work - and the day before it was due to be delivered I got this email ...

I was impressed. But why? Shouldn't this be the norm?

Monday, May 25, 2015

Intrusive advertising

So I spotted a link to an article on the Nottingham Post's website which took my interest. Pity the newspaper have not quite got to grips with the business model of selling advertising AROUND content, not over it - and no, this ad could not be deleted or moved. Ho humm.

Saturday, April 18, 2015

just a bit iffy ...

So I had ordered some hankies [a chap can't have too many hankies] from a 'shop' on eBay. Before they arrived, this notice appeared on 'my eBay' ...


This, I thought, does not bode well, it looks like the seller has been up to no good. Take note of the two messages from eBay. Ah well, it was goodbye hankies - but it wasn't a significant sum of money and I use PayPal, so I'll get it back anyway.

But hey-ho ... the hankies arrived. But in the packaging was an A4 printed message, which read:

DO YOU HAVE AN OLD EBAY ACCOUNT THAT YOU NO LONGER USE?

WE BUY OLD EBAY ACCOUNTS SO WHY NOT CONTACT US
WITH DETAILS OF YOUR ACCOUNT DO THAT WE CAN MAKE YOU A CASH OFFER.

There was then a contact email address. 

ACCOUNTS WILL ONLY BE CONSIDERED IF THEY HAVE A HIGH SELLING LIMIT.

I checked the website on the domain of that email address and it is an empty shop i.e. an online shopfront with no products.

So here's the thing. Buying a business in order to 'inherit' the goodwill and brand history that goes with it is a standard method of doing business [it's why BMW bought MINI].

However, this organization is seeking to buy businesses that have ceased trading but have some 'juice' with eBay i.e. a good sales record with plenty of good feedback.

Now, am I just being a bit of an old cynic - but why would a legitimate business want to do that?

And would I like to buy something from an eBay seller that has been 'resurrected' by a new owner who has already had eBay close them down?  Probably not ... if I knew.

Wednesday, April 15, 2015

More [advertising] money than gas

Well ...  spring has sprung - and I was looking for a refill for my patio heater's gas bottle. So I searched on Google, and got ...



But when I clicked on the ad [remember, the seller has placed that ad, so they paid for my click], I got this ...


Ho hum

PS ... in case you are wondering why I clicked on the most expensive ad - I clicked on them all as none said if delivery costs were included.

Tuesday, April 14, 2015

A monster of a deal?

I clicked on an ad from dealmonster.co.uk. It would seem someone can't add up. If I wanted to be really picky - as the advert said 'from £109', I think this might be committing an offense under some law or other.

Wednesday, April 8, 2015

Argos : closed for business?

In a distant and different lifetime, I worked in retail. If we wanted to re-merchandise a shop we did it during the night when it was closed. So why has this changed in the digital age?

PS - I'm not even going to comment about the coding error half way down the right hand site [follow my arrow].


Whoa ... update: two minutes after I did the screensave image above, the Argos homepage changed to this ...


So, Argos ... make your mind up: 'improving' or 'busy' - neither is really acceptable, but either is more acceptable than telling stories to customers.

PS guess where I am NOT going to buy the product I originally went to Argos.co.uk for?

Friday, March 13, 2015

words sell

I was looking on ebay to buy some snowdrops. Two suppliers were offering exactly the same deal - which one do you think got my order?